From the Giorgio Armani website:
Premiering Blushing Fabric, second skin blush, a new sensory experience from Armani. Crafted as a micro-blend of pure water-soluble pigments and lacquers, this cushiony formula delivers buildable color for cheek and face that is both impercetible and long lasting.
ARTIST TIP: Squeeze a small amount to the back of your hand and apply with fingertips to the apple of your cheek. Buff to perfection with the Blush Brush. Blend to the desired result using your middle and pointer fingers. For a natural bronzed glow use Sienna #4, or for more definition on your cheeks, use Raspberry #5. Both limited edition with the Summer 'Heat' look.
When I received this I was startled at how dark the colour was and was wondering what I was thinking getting it. It is indeed very richly raspberry! I only used the teeniest, tiniest amount you could imagine and it blended out wonderfully to a natural flush. I think I could have gotten away with applying a bit more. With the small amount I used this tube will last me a decade! Good thing because I love the natural colour and glow it brings to my skin without any sparkle. Just a lit from within, healthy colour. I'm very interested in trying more of the Armani Blushing Fabrics!