With Rouge Pur Couture The Mats, lips are adorned with deep, intense shades and matte radiance.
Heroic, forbidden, passionate, seductive, scandalous.
An iconic Couture color, red projects all its theatrical panache in a matte, stretch-leather look that rocks!
I started with a single classic red. Then I added yellow, blue and black pigments to create a selection of Couture shades with a radiant matte finish.
- Intensity. Ultra-concentrated in pigments and organic lacquers, the color stays remarkably true and radiant.
- Radiance. The luminous matte effect is achieved using a silicone gel, more than 25% of the formula, that has a soft, velvety feel, diffuses light and makes the color glow to its core.
- Comfort. The ultra-light, non-oily silicone gel combined with spherical powders makes the lipstick glide on with the greatest of ease. Jojoba oil blended with emollient agents ensures comfort and 4-hour moisture.
The products should be hitting Canadian Holt Renfrew counters in August along with select Bay, Murale, and Sephora boutiques. I know it is rolling out as we speak in some US stores. Update: I just spotted them in stock at Neiman Marcus online.
* Product sent by the company for my consideration. All reviews are always my own honest and unbiased opinions.